Clinic Marketing OS

Turn patient stories into
your best content

Enter the answers from a patient's Story Capture conversation. Get a formatted testimonial, three ready-to-use hooks, and the best quotes flagged for your VoC log.

This closes the flywheel loop. Every story captured feeds new language back into Stage 1 (Collect), which becomes Stage 2 (Create), which gets tested in Stage 3 (Amplify). The longer you run this system the stronger every part of it gets.

Patient details

First name (or leave blank to anonymise)

Condition treated

Country

Permission given to share?

Story capture answers — use their exact words

1Before you came to see us, how would you describe what you were dealing with?

This becomes the before hook. The more specific and vivid the better.

2What had you already tried before coming to us?

Failed solutions library. Used in already tried X style hooks and objection responses.

3What was the moment you decided you needed to actually do something about it?

The trigger event. Used in situational and seasonal content.

4How would you describe where you are now compared to when you first came in?

The transformation. Most powerful social proof language you can have.

5Is there anything you can do now that you could not do before?

The specific, concrete life change. The detail that makes a testimonial credible.

6Anything else they said that stood out?

Optional but often produces the best hooks. Anything that made you think — I should remember that.

Please fill in at least questions 1 and 4 before formatting.

Extracting the gold from this story...

Turn patient stories intoyour best content

Turn patient stories into
your best content